Your whole app, on one screen.
Helm pulls active users, retention, in-app revenue, crashes, and App Store ratings into a single command center, then writes the weekly narrative for you. The dashboard mobile founders and product leads check first thing every morning, across iOS and Android.
App overview
iOS & Android connected · Synced 4 min ago
Active users
Last 30 daysDaily sessions
sessions / dayThis week's movers
vs last weekFollow every user from install to subscription
An interactive flow that shows where people drop off, sliced by the dimension you care about, so the biggest opportunity to grow revenue is impossible to miss.
Install → subscribe flow
Band thickness is real users. Faded branches are where the funnel leaks.
Connects to the mobile stack you already use
From scattered app dashboards to one clear command center
One source of truth that blends App Store, Play, analytics, billing, and crash data, so the whole team trusts the numbers.
The morning ritual: skim the AI weekly insight and know exactly what moved in retention, revenue, and stability.
Saved each month by retiring the manual investor update and the patchwork of per-tool exports.
See exactly when users drop off, by version and platform
Helm builds Day-1, Day-7, and Day-30 retention curves for every release, so you can tell whether your latest update actually kept people coming back, or quietly cost you.
- Cohort heatmaps by install week, app version, and country.
- iOS vs Android retention side by side, no spreadsheets.
- Release markers overlay so regressions are obvious.
Revenue and crashes, finally in the same view
Most teams track in-app revenue in one tool and crashes in another. Helm overlays them, so when a bad release spikes crashes and dents revenue, you see it instantly, not in next month's report.
- Subscription + one-time revenue from RevenueCat or StoreKit.
- Crash-free rate per version with affected-user counts.
- Rating watch that ties review dips to specific builds.
Built for the people steering a mobile app
Mobile founders
Open one screen each morning and know whether yesterday's release helped or hurt, across both stores.
Product leads
Tie feature launches to retention and revenue, and prove which bets actually moved the needle.
Growth & marketing
Connect install sources to long-term retention and LTV, so spend goes where users actually stick.
Every signal, connected
Active users, retention, in-app revenue, crashes, and ratings stitched together from the tools you already use.
AI weekly narrative
An always-on analyst that explains what moved in retention, revenue, and stability, and flags what needs attention.
Investor-ready exports
One click turns the dashboard into a clean update for investors, the board, or the whole team.
Helm replaced four tabs and a Monday spreadsheet. Now I open one screen, read the weekly insight, and I already know what to talk about in standup.
Questions about Helm
Helm unifies active users (DAU/WAU/MAU), retention cohorts, in-app and subscription revenue, crash-free session rate, session length, and App Store and Play Store ratings in one command center.
Yes. Helm connects to both the App Store and Google Play and blends your iOS and Android metrics into a single cross-platform view, with per-platform breakdowns whenever you need them.
App Store Connect, Google Play Console, Firebase, RevenueCat, Amplitude or Mixpanel, and crash reporters like Crashlytics or Sentry. If you use something else, we wire it in during setup.
Each week Helm writes a plain-English narrative explaining what moved in retention, revenue, crashes, and ratings, then flags the one or two things worth your attention, with the data to back it up.
A typical Helm engagement is 4 to 6 weeks from kickoff to a live dashboard wired into your app analytics, billing, and crash tools, tuned to the metrics your team cares about most.
Want Helm steering your app metrics?
We connect Helm to your App Store, Play, analytics, billing, and crash tools, tune the insights to your app, and ship a command center your team relies on. Built by Appflare.
Typical engagement: 4–6 weeks · iOS & Android integrations included